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IdoBooking
Booking Engine features for short-term rental managers and operators
Are you a rental operator and run professional apartment management services on behalf of owners who don't want to deal with it themselves? Your role doesn't end with calendar management. It's crucial to ensure effective sales channels and optimize costs to increase profits for both your company and property owners. A modern Booking Engine - that is, a calendar for booking through a website - is your sales resource.
IdoBooking creates solutions that are automated, flexible and tailored to the realities of short-term rentals. Learn what features of the Booking Engine and the IdoBooking system should interest any manager with a portfolio of a dozen to several hundred properties:
Advanced filtering - control over how Visitors experience listings
The shopping path on a rental operator's website should, first and foremost, allow easy and intuitive browsing of locations - regardless of whether the properties are located in a single apartment building, a city or in different regions of the country. Location can be your greatest asset.
When it comes to vacation rentals and apartments, purchasing decisions are also made based on specific criteria - different from booking hotel accommodations.
That's why it's crucial to thoroughly analyze the guest profile (e.g., based on the most frequently asked questions) and categories offers appropriately tailored to their most common needs and challenges that arise when browsing your portfolio of offers.
How to group your offers? One of the key sales tools is the ability to create filters that group offers according to the most important parameters from the visitor's perspective.
Examples of filters to implement:
- Location - apartments close to the beach, the center or points of interest
- Pet-friendly - facilities for guests with pets
- For people working remotely - high-speed Wi-Fi, desk, quiet neighborhood
- For families - separate bedrooms, facilities for children
- For groups - adequate number of beds, spacious interiors.
- With parking - availability of private or public spaces, parking on the street/garage or on the premises
- Premium offers - luxury apartments, unusual locations
Sorting algorithms - influence the order in which your listings are displayed
Booking Engine gives you the ability to fully customize the order in which your listings are displayed according to your visitors preferences and sales strategy. Instead of just the classic from cheapest sorting, you can set algorithms that more effectively convert traffic into bookings''' - if you know that you have apartments on offer that particularly attract guests due to capacity or luxury standard
Available options:
- Ascending/declining price - promote premium offers or attract price.
- By capacity - ideal when searching for families and groups
- Mixed sorting - combine criteria (best price/capacity ratio)
- Custom configuration - set priorities and weights for each parameter
- Advanced logic - decide whether bids that do not meet the conditions (e.g., too few beds) should be hidden or moved to the end of the results
Featured listings - promote what's important to you
Are you listing a new apartment or want to highlight properties with a preferential landlord agreement? Use the tool to highlight listings in search results. You can flexibly promote specific apartments for selected search results, increasing their exposure and chances of booking.
Discounts for returning customers - build loyalty and increase returns
The standard of service, location and facilities are important elements, but if you want to keep guests coming back, take care of the benefit system as well. In Booking Engine, you can build a loyalty program based on discounts for returning customers - Percentage discounts assigned to a customer's account will allow you to reward returning guests and track their number of bookings in the reservation system.
Quickly share booking links - improve communication with groups
Guests traveling in a group often make booking decisions together. Make it easy for them - Booking Engine allows you to easily generate a link to specific search results that you can send via Messenger, WhatsApp or email. All it takes is one click in Booking Engine to copy the offer with specific date and accommodation parameters.
Promotions and discount codes - create your own sales strategy
Stay packages, seasonal discounts or last minute actions - all of these can be planned and implemented in your reservation system. This is not only the domain of hotels - also rental managers can effectively use stay packages to increase occupancy, combining overnight stays with key benefits of the offer - late check-out, airport transfers, or a stay with a pet or breakfast delivered to the door. Discount codes should have a special place in your sales strategy - make sure to leave information at the place where you stay about the possibility of booking through the website or by phone with a quota discount or percentage discount on the next night's stay, with certain conditions (e.g., when booking a minimum of 3 nights or when booking by the end of the month).
Omnichannel - full automation of adding listings across key sources
The reality of the work of rental and apartment operators has embedded in its DNA frequent portfolio updates - adding new apartments, removing outdated listings. - across multiple sales channels simultaneously. The process of entering new listings into Channel Manager and the website should be as easy and fast as possible for you. Any new listing in our system can be automatically exported to key OTAs - Airbnb and Booking.com - without having to create new accounts on the services' side. Publishing a new accommodation on the website takes just one click - Booking Engine and online payments are available as soon as the listing is added to the panel and marked for visibility.
Simple billing - full control of your finances
Reservations, even those acquired through the website, are your effort and costs - a billing model that will allow you to increase profits from sales (direct bookings = is the absence of high commissions for intermediaries) and cover the costs of promotion (i.e. paid advertising, promotional materials, or content marketing and the contribution of your team) is the implementation of commissions on direct bookings in Booking Billing Reports. This gives you clear cost accounting with owners and controls the financial outlay for branding and promotion of direct bookings.
Easy customizations - a system tailored to your needs
Need integration with an analytics system or advanced consent management tool? With Booking Engine you can:
- add custom scripts (e.g. CookieBot, Meta Pixel) via Google Tag Manager
- customize the look of your booking page by editing CSS styles
- plug in ready integration with Google Analytics, including recording key events in the purchasing process
Want to learn how to implement Booking Engine for your business?
Get in touch with us - we'll help you launch a system that supports sales, facilitates management, and provides a convenient experience for both you and your guests.
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